Aras leads business development and industry engagement at Hitit, keeping track of emerging trends, technological enablers and cross-industry best practices for the benefit of 70+ Hitit partner airlines all around the world. He also facilitates strategic engagements with industry partners and drives key digital transformation projects, including the shift to airline retailing with offers and orders. In addition to his 15+ years of experience at Hitit, Aras has also worked at IATA for some years developing new passenger solutions and, before he joined the aviation industry, at Intel doing innovation management. A techie at heart with a masters in Data Science, Aras also completed the Aviation Management program at Stanford Graduate School of Business during his later years. After having lived and worked in half a dozen countries over his career he is currently based out of Amsterdam.
A dreamy long-term vision for Airline Retailing beckons from beyond the horizon: More revenues and less cost for airlines, better and richer travel experience for passengers, smoother operations and cleaner financials on the ground. The current reality, however, is a rather messy and complicated web of different technologies and business processes, all in motion.
Hitit, as the global leader in IATA’s “Airline Retailing Maturity” rankings, has been working with partner airlines from around the world to translate the technology into business impact. The session will explore several examples of how they managed to create a variety of tangible short-term benefits while still keeping the pace towards the future transition.